Blackbird Moving Drives Regional Growth Through SEO and Website Optimization

Blackbird Moving required ongoing website maintenance, SEO improvements, and multilingual support to strengthen their online visibility and attract region-specific relocation customers. The objective was to improve search rankings, optimize performance, and continuously enhance content while supporting multiple languages and locations.

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Industry

Moving & Relocation Services

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Region

Switzerland

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Duration

2025

Tech Stack

HTML
CSS
JavaScript
PHP

Client Overview

Blackbird Moving is a Switzerland-based moving and relocation company offering residential and commercial moving services across multiple regions. Their website serves as a key acquisition channel, helping potential customers discover services, request quotes, and trust the brand.

As competition in the relocation industry increased, Blackbird Moving needed a strong digital presence backed by SEO, performance optimization, and multilingual accessibility. They required a reliable technical partner to manage continuous improvements while supporting regional growth.

Their primary goal was to increase organic traffic, improve search rankings, support multiple languages, and maintain a fast, stable, and conversion-friendly website.

The Challenge

The website required ongoing maintenance to address technical issues, SEO gaps, and performance limitations. Search rankings needed improvement, and backlinks were required to strengthen domain authority over time.

In addition, the site needed consistent content creation through monthly blog posts, region-specific relocation pages, and optimized images suitable for articles and landing pages. Email templates also required fixes to ensure proper branding and communication.

Supporting multiple languages added complexity, as translations needed to be created and managed across pages, blogs, and navigation structures, including custom mega menus for each language version.

The Solution

We provided comprehensive monthly website maintenance focused on SEO growth, performance optimization, and multilingual expansion. Our approach combined technical improvements, content strategy, and ongoing support to deliver consistent results.

We resolved SEO-level issues and implemented optimization strategies that helped improve search rankings over time. Monthly backlink creation strengthened the site’s authority, while regular blog publishing supported keyword growth and content freshness.

Page speed was optimized to improve user experience and performance scores. Camera images were edited and optimized for use across articles and pages, ensuring visual quality without impacting load times.

We implemented multilingual support, creating translations for selected pages and blog posts within the site’s editor. Custom mega menus were built for each language, linking relevant translated pages to ensure smooth navigation and a consistent user experience.

Region-specific relocation pages were created to target local searches, helping Blackbird Moving attract customers searching for moving services in specific areas.

The Results

Through consistent monthly optimization, the website experienced improved SEO health, stronger search visibility, and better performance across key pages. Rankings improved as technical issues were resolved and backlinks were built steadily over time.

The site now benefits from faster load times, well-structured multilingual navigation, and region-specific pages that support local SEO and lead generation. Regular blog publishing and optimized visuals contribute to a more engaging and authoritative online presence.

Overall, Blackbird Moving now has a scalable, well-maintained website that supports growth across regions and languages, backed by ongoing technical and SEO support.

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